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Imagine eCommerce Conference Highlights Magento Momentum


LAS VEGAS, Apr 24, 2012 (BUSINESS WIRE) —
Today at the Magento Imagine eCommerce 2012 conference, Magento, a
leading eCommerce platform and a division of X.commerce, Inc., an eBay
Inc.


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company, highlighted momentum made since its last
conference in helping customers spur business results and announced new
product features and updates.

Over the past year, the Magento community has doubled in size to 808,000
registered members and with X.commerce, there are a total of 1.1 million
members in its developer community. Magento is sustaining growth through
its continued investment across its full product suite, including its
Enterprise Edition and its open-ecosystem solutions to its cloud-based
Magento Go offering.

“From the beginning Magento has been leading the charge in empowering
merchants to do what they do best: engage with their customers in unique
ways and sell more products,” said Roy Rubin, general manager of Magento
and chief product and customer officer of X.commerce. “Now as part of
X.commerce and a member of the eBay Inc. family, not only will we
accelerate our momentum but help drive the next phase of the commerce
evolution.”

The growth of the Magento community has also driven the growth of
Magento Connect, one of the world’s largest eCommerce application
marketplaces. With more than 5,600 extensions now offered in Magento
Connect — reflecting growth of 73 percent — any merchant can now
customize, enhance and extend almost any area of their Magento store.
Additionally, Magento saw 71 percent growth in its Solution Partner
network to reach almost 400 solution partners around the world.

“As part of eBay Inc., our collective mission is to enable commerce,”
said Matthew Mengerink, vice president and general manager of
X.commerce. “With Magento, our goal for X.commerce remains focused on
helping merchants of any size thrive in the new commerce era by
inspiring, empowering and connecting them in ways they never thought
possible before. We are excited to be taking another major step toward
that goal this week at Imagine eCommerce 2012.”

At Imagine eCommerce 2012, Magento unveiled several important advances
that deliver exceptional scalability, flexibility and value to merchants
and developers:


New capabilities now available on the latest Magento Community
(version 1.7) and Magento Enterprise (version 1.12) software include
native HTML5 for Magento Mobile, more robust visitor segmentation,
sophisticated rules-based relations, automated generation of coupon
codes, support for multiple wish lists, as well as an expansion of the
integration of PayPal Payments, to name a few. These technology
updates give merchants and developers more tools to deliver customized
and seamless shopping experiences.


Magento customers are now also able to take advantage of new
integrations to the X.commerce fabric, which provides a single
integration point for Magento customers to offer end-to-end commerce
capabilities while minimizing technical complexities and costs. Newly
announced partners Avalara, eDialog Express, Fanplayr, Kabbage,
Lexity, M2E Pro and TheFind, open exciting new capabilities for
merchants’ Magento-powered sites.

Magento and X.commerce are committed to creating a thriving open
ecosystem for customers and partners, empowering all participants to
take advantage of an unprecedented choice of technologies needed for
end-to-end commerce — shopping carts, payment services, inventory
management, marketplace integration, SEO, tax guidance and more, all in
one location.

More information about events at Imagine eCommerce 2012 can be found at
http://www.imagineecommerce.com .

About Magento

The Magento eCommerce platform serves more than 100,000 merchants
worldwide and is supported by a global ecosystem of solution partners
and third-party developers. Magento is a feature-rich, enterprise-class
platform that offers merchants a high degree of flexibility and control
over the user experience, catalog, content and functionality of their
online store. In August 2011, Magento was acquired by eBay Inc., and is
now a division of X.commerce, Inc. (an eBay Inc. company)

About X.commerce, Inc.

X.commerce brings together the technology assets and developer
communities of eBay, PayPal, GSI Commerce and Magento to support eBay
Inc.’s mission of enabling commerce. Through its ecosystem of
developers, partners and tools, merchants now have a single point of
access to the end-to-end commerce technology they need to engage
connected consumers, and scale and grow their businesses.

About eBay Inc.

Founded in 1995 in San Jose, Calif., eBay Inc.


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is a global
commerce platform and payments leader connecting millions of buyers and
sellers. We do so through eBay, the world’s largest online marketplace,
which allows users to buy and sell in nearly every country on earth;
through PayPal, which enables individuals and businesses to securely,
easily and quickly send and receive digital payments; and through GSI,
which facilitates ecommerce, multichannel retailing and digital
marketing for global enterprises. X.commerce brings together the
technology assets and developer communities of eBay, PayPal and Magento,
an eCommerce platform, to support eBay Inc.’s mission of enabling
commerce. We also reach millions through specialized marketplaces such
as StubHub, the world’s largest ticket marketplace, and eBay classifieds
sites, which together have a presence in more than 1,000 cities around
the world. For more information about the company and its global
portfolio of online brands, visit
www.ebayinc.com .

SOURCE: X.commerce



        
        eBay Inc./X.commerce 
        Anna Del Rosario, 408-416-1760 
        anna@x.com
        


Copyright Business Wire 2012

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