Is it possible to Flash Ubuntu 19.10 into Raspberry Pi 3?

I download the latest Ubuntu 19.10 ios

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Flashed it in a Mac via Etcher into a 64GB Micro SD, successfully.

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Then, I pluged it into my Pi, so nothing load up at all.

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Can I flash a regular Ubuntu on a Pi ? or Do I need a specific Ubuntu version that build specifically for Pi ?