Magento Delivers Strong Momentum in Key European Markets

Magento, the leading eCommerce platform today, announced a new Magento
Live Germany conference for the Autumn of 2013 to extend the
opportunities for European merchants and partners to share best
practices and engage with the growing Magento community. The new event
will build on the tremendous energy of several Magento partner-hosted
conferences in the past week taking place in the Netherlands, Germany
and France:

Magento Netherlands, May 29 – 30 – The fifth Meet Magento rallied
over 400 developers, enthusiasts, partners and commerce professionals
to discuss leading commerce strategies and case studies while
highlighting the latest innovations on the Magento platform.

Magento Germany, June 3 – 4 – The seventh Meet Magento Germany
hosted over 500 developers, enthusiasts, partners and commerce

2013, June 4 – The eighth Bargento event in Paris brought together
nearly 950 attendees to hear thought-provoking keynotes and practical
workshops on ways to tap the growing ecommerce opportunities.

“This is an exciting time for Magento as our momentum in the European
market continues to accelerate,” said Roy Rubin co-founder and chief
operating officer of Magento. “We’ve seen incredible growth over the
past 12 months reaching nearly 900 enterprise customers in Europe and
even greater growth in the adoption of our Community Edition product.
This strong interest underscores the value that merchants across Europe
place on Magento’s unrivaled flexibility, scalability and superior total
cost of ownership.”

As European online retail sales growth continues to outstrip offline
growth, it is expected to reach EUR191 billion by 2017 according to
Forrester Research, Inc.**, giving brands a tremendous opportunity to
engage with customers in new and meaningful ways. The unifying focus for
the over 1,850 members of the commerce community coming together this
past week across major European cities were merchant innovation on
Magento and pushing the technical limits of the Magento platform.

Fabian Goehler CEO of German luxury department store Ludwig Beck
subsidiary GmbH remarks, “Together with Mzentral, Magento,
and the active support of the cosmetic industry, we have successfully
delivered a unique online shop in less than nine months. The practical,
clear structure and the stylish design extend the high quality user
experience through responsive design to any device while staying true to
our brand and emphasizing its competitive differentiation.”

“As health awareness continues to grow around the world, more global
travelers are embracing the curative remedies offered by Chaine Thermale
du Soleil while becoming very demanding about medical information
quality,” said Eleonore Guerard, Marketing Director of Chaine Thermale
du Soleil. “We wanted to ensure that our customers’ experience online
was smooth and seamless while capturing the full breadth of treatment
options that we offer. Working closely with Xi Ingenierie and Magento,
we were delighted to see that the exceptional user experience that our
advanced booking system delivered drove a 200% jump in sales in the
first month post launch.”

“Multichannel is an increasingly important part of our business, and
ecommerce sales are growing dramatically in all our markets,” said Emma
Bonar, Head of Ecommerce of European lingerie leader Hunkemoller. “With
over 550 stores in 17 countries, over 2 million members in our loyalty
program, and four websites in five languages, we expect our ecommerce
platform to support not only the promotion-related peaks in our business
but to also deliver a world class service to our customers. Magento has
helped deliver on those expectations to grow our ecommerce sales 40%
last year.”

**Source: Forrester Research, European Online Retail Forecast, 2012 to
2017, March 13, 2013

About Magento

The Magento eCommerce platform serves more than 150,000 merchants
worldwide and is supported by a global ecosystem of solution partners
and third-party developers. Magento is a feature-rich, open-source,
enterprise-class platform that offers merchants a high degree of
flexibility and control over the user experience, catalog, content and
functionality of their online store. In August 2011, Magento was
acquired by eBay Inc., and is now a division of X.commerce, Inc.

/quotes/zigman/76117/quotes/nls/ebay EBAY


* Source: Tom Robertshaw eCommerce Survey, March 27, 013:

SOURCE: Magento

        for Magento 
        Matthew Torres, 650-762-2916

Copyright Business Wire 2013


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