SAN FRANCISCO, CA, Oct 11, 2011 (MARKETWIRE via COMTEX) —
Innovate Developer’s Conference — Mercent(TM), a leading
technology company that enables retailers to profitably reach and
convert more shoppers online, announced today support for the newly
launched eBay Shopping Cart. The announcement underscores Mercent’s
market leadership and strength in support for eBay as the first and
only eBay Certified Provider to allow leading retailers like The Walt
Disney Company, SmartBargains.com, Altrec.com and FrangranceNet and
others to dramatically improve their customer’s shopping experience
to drive more sales and profit on eBay by supporting multi-seller,
multi-sku purchases through a single, simple checkout process on
eBay. This, combined with Mercent’s existing support for PayPal
checkout, dramatically improves a retailer’s online marketing
performance, brand and inventory exposure and overall product sales
to millions of consumers shopping on eBay daily.
“We’re proud to announce immediate support for eBay’s new shopping
cart,” commented Mercent CEO Eric Best. “eBay is a strategic channel
for Mercent and our incredibly strong portfolio of Tier One, brand
name retailers, and through our award-winning Mercent Retail(TM)
platform, we are arming merchants with the industry’s most
sophisticated and proven business tools to ensure they successfully
reach, sell and profit from millions of online shoppers across
popular digital advertising and eCommerce sales channels including
eBay, Amazon, Google, online shopping engines, affiliate networks and
others.”
Mercent’s executive team will share in-depth details on today’s
announcement with retail clients, prospects, partners, media and
analysts at Innovate — X.commerce’s developer conference for eBay,
PayPal and Magento developers being held October 12th – 13th at the
Moscone Center in San Francisco, CA. X.commerce is a new open
commerce platform that combines assets from eBay, PayPal and Magento
in an open environment that leverages the talent of the worldwide
developer community — a high-value two-day event focused on industry
education, training and networking. Attendees can pre-schedule time
with the Mercent team by contacting 206 832 3971 or
Nicholas.Weinheimer@mercent.com.
Mercent has a strong and tenured history supporting eBay and a
commendable industry reputation of ensuring large, brand name
retailers are visible, competitive, and profitable across all digital
advertising and eCommerce sales channels that include Amazon, Google,
eBay, online shopping engines, affiliate networks and others. Mercent
does this by providing consolidated feed management, reporting and
optimization tools through its Mercent Retail(TM) platform. The
company is recognized across the eCommerce industry as the only
channel management vendor to provide complete marketplace integration
with automated delivery of order data from third-party marketplaces
directly to a retailer’s existing inventory and fulfillment systems.
Through Mercent Retail, merchants can fully optimize 100% of their
product listings across eBay, Amazon and other leading eCommerce
channels, and efficiently process high order and payment volumes
through eBay and PayPal. Mercent is recognized by eBay through its
Star Developer Award program as a market-leading supporter of eBay
Checkout, PayPal and eBay Large Merchant Services APIs.
To learn more about Mercent and its full product portfolio, or for an
in-person demo at Innovate, contact Mercent Sales at 206 832 3971 or
sales@mercent.com. Information regarding Mercent Retail shopping feed
management technology, Mercent Performance marketing services, and
the complete list of online marketing channels in the Mercent
Shopping Network is also available at
www.mercent.com .
About Mercent:
Mercent ensures the world’s leading retailers are
visible, competitive and profitable where consumers shop online.
Through its award-winning Mercent Retail(TM) SAAS technology and
Mercent Performance(TM) professional services, Mercent helps the
world’s most successful online merchants including 1-800-Flowers,
Bass Pro Shops, GUESS?, L’Occitane USA, HSN and others, maximize
their online marketing performance to drive inventory velocity,
customer acquisition, revenues and profits. Supported online shopping
destinations include Amazon.com, Google, eBay, Bing, comparison
shopping engines (CSEs), affiliate networks, social shopping sites,
and paid search and display advertising campaigns. The company was
founded by Amazon.com veterans, is venture-funded, and is based in
Seattle, WA. For more information, visit
www.mercent.com .
Mercent PR Contact:
Kristine Szarkowitz
Email Contact
(tel:) 206.310.5323
SOURCE: Mercent
http://www2.marketwire.com/mw/emailprcntct?id=229607D50CD430B5
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