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Salmat Acquires Magento E-Commerce Specialist Netstarter

Provider of integrated digital commerce solutions and marketing communications, Salmat Digital today announces its acquisition of leading Magento solutions partner, Netstarter.

Salmat, a hybris enterprise partner has acquired Netstarter to expand its capabilities to include the popular Magento e-commerce platform – a technology trusted by over 200,000 businesses worldwide. In doing so, Salmat enhances its position as a comprehensive digital commerce consultancy in Australia and New Zealand, accelerating and strengthening its overall opportunities across its range of solutions and services.

Netstarter lays claim to the largest team of Magento Certified Plus developers worldwide, making it a likely option for any business looking to develop on the platform.

Peter Anson, CEO of Salmat Digital expressed his excitement with the deal.

“This is an exciting milestone for Salmat Digital, which strengthens our unique market leadership position,” Anson said. “Netstarter will enable us to offer digital commerce solutions that are adaptable for SMEs through to enterprise level businesses.”

As such, the partnership brings a number of key Australian and international brands’ digital development under the one roof, with clients like Lorna Jane, Dick Smith, Breville and The Athletes Foot.

“Many Australian businesses still have no online sales channel and we believe Salmat can be the best strategic partner for these businesses to compete both domestically and globally,” Anson added. “Importantly we can support the needs of our clients as they change and our leading service offering will provide a clear migration path that will give them the ability to adjust their e-commerce strategy in accordance with the pad of their growth and online presence.”

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