The Integration of EasyAsk Search and Merchandising with Magento Allows Customers of Any Size to Take Advantage of the Conversion Power of Natural Language
BURLINGTON, MA and LOS ANGELES, CA (PRWEB) November 01, 2011
EasyAsk, the industry leading provider of natural language e-commerce search and merchandising solutions, today announced a partnership with Magento, the fastest growing e-commerce platform in the world, to integrate EasyAsk’s best-in-class natural language eCommerce search, navigation and merchandising platform with Magento, bringing the solution to Magento merchants around the globe. The integrated solution makes it faster and easier for Magento Enterprise and Community customers to power their sites with EasyAsk’s enterprise-class natural language search and merchandising to increase conversion rates, deliver the best shopping experience and grow their e-commerce revenue.
“Converting visitors into buyers is a significant priority to our customers regardless of size or sector,” said Phil Robinson, Vice President of Business Development at Magento. “The EasyAsk search and merchandising solution uses natural language technology to provide an enterprise-class solution that is affordable and easy to use by any size customer. Now, any of our merchants can take advantage of EasyAsk to increase their conversion rates and grow their eCommerce revenue.”
The EasyAsk eCommerce search and merchandising software – available on-premise or as a service (SaaS) – is a comprehensive, full-featured solution that uses natural language technology to offer superior capabilities, including:
- Intuitive natural language search that allows customers to enter highly descriptive search phrases – “men’s blue polo shirts under $50” – and find the exact products they seek in a single click
- Powerful automatic features such as relaxation, spell correction and more, virtually eliminating the “no results” page creating a better shopping experience and drastically reducing lost visitors due to search
- Integrated faceted navigation powered by natural language attributes that make it faster and easier for shoppers to navigate to products they like and speeding conversion
- Easy to use merchandising tools which allow non-technical users to create powerful promotions with cross-sell and up-sell offers driven by natural language rules
- Advanced analytics that identify trends in shopping behavior, brand experience and more, providing pinpoint advice to merchandising teams to better tune the shopping experience
EasyAsk eCommerce Edition has helped customers achieve industry-leading conversion rates that dramatically increase their e-commerce revenues.
The EasyAsk Magento Extension integrates EasyAsk search, navigation and merchandising with the Magento eCommerce platform for fast, easy implementation and delivers a seamless customer experience for site visitors. The Extension and the easy to use EasyAsk tools allow customers to implement EasyAsk natural language search and merchandising in days versus the weeks or months required by other third party search platforms, for faster return on investment.
“We are pleased to partner with Magento to create an innovative eCommerce solution that combines to deliver the best customer conversion rates in the industry,” said Craig Bassin, CEO of EasyAsk. “Blending EasyAsk’s natural language technology with the state of the art eCommerce functionality of Magento allows customers of any size to offer a superior shopping experience that will fuel their eCommerce growth. We are truly delivering the benefits promised by IBM/Watson to all of our EasyAsk eCommerce customers and doing it today.”
