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General Interest : International Postcode Anywhere Address Look-Up Now …


SkyNewswire.com

(SkyNewswire.com) Address validation specialists at Postcode Anywhere (http://www.postcodeanywhere.co.uk) have released a contact data auto-completion app for the Magento Connect marketplace.

Free to download for any user, the address look-up plugin provides UK and international address auto-fill for all the standard entry screens within Magento Community Edition.

Postcode Anywhere’s IT director Jamie Turner said: “This Magento app is great news for ecommerce website owners and developers for several reasons.

“It’s not only the first Postcode Anywhere service we’ve released on Magento Connect, it’s also the first app we’ve built around our new integration toolkit.

“This toolkit boasts a much greater range of countries than previously available – we’re launching with address data for across the globe, and will continue to add more. The extension also has an improved interface which fully supports mobile devices.

“As well as the new international datasets, the core service for the UK remains what we believe to be the most powerful address validation service on the market, with every new Royal Mail PAF® record added and updated daily.”

Postcode Anywhere’s managing director Guy Mucklow said: “Postcode Anywhere’s extension combines the popular address look-up service with Magento’s market-leading open-source ecommerce platform.

“Address validation might not be the first thing you think of when establishing an ecommerce website, but time and time again it has proven to be invaluable.

“Consider that overlong forms without rapid address look-up are frequently cited as one of the main causes of cart abandonment. Our recent study of internet shoppers revealed overlong forms only trail behind worries about online security as a main cause of aborting a purchase.

“Then calculate the costs of the missed deliveries, refunds and returns which result from mistakes in address data submitted by your customers. It all adds up to an obvious decision to integrate address validation technology with your website.

“Now ecommerce businesses can access a comprehensive UK and international address auto-fill service directly through Magento connect, and get it up and running in just a few clicks.”

Postcode Anywhere’s address validation extension for Magento is simple to install and fully customisable through the Magento admin panel, with the Postcode Anywhere integrations team on hand if users need assistance installing or customising the extension.

For more information about the service, visit the Magento Connect marketplace. (http://www.magentocommerce.com/magento-connect/uk-and-in …)

Postcode Anywhere is a UK-based company best known for its market-leading “what’s your postcode” technology. Its services include route optimisation, international addressing, data cleansing, business information services and lifestyle profiling.