Magento Enterprise Edition Allows Angry Birds Webshop to Scale with Growing …

LAS VEGAS — Today at the Magento Imagine eCommerce 2012 conference, Magento, a leading eCommerce platform provider and division of X.commerce, Inc., an eBay Inc. (NASDAQ:EBAY) company, announced that it worked with AOE media, a Magento partner system integrator, to successfully meet the commerce needs of Rovio Entertainment Ltd., creators of the popular Angry Birds game. The implementation highlights will be discussed later today in AOE media’s session, “Deployment Pipeline for Magento Enterprise in the Cloud.”

Due to Angry Birds’ popularity and high demand, AOE media implemented Magento Enterprise to host and scale in order to accommodate its growing user volume.

“Since the inception of Angry Birds, our brand’s explosive growth has led to more than 700 million downloads as of February. To help us, we approached Magento and AOE media for a solution to effectively handle the increase in demand of our webshop,” said Niklas Kari, business development director, Rovio. “We are pleased with the variety of tools available on the platform that have allowed us to create a unique and seamless shopping experience for our customers. Having the option to plug and play other capabilities gave us exactly the flexibility we were looking for.”