New York, NY, October 09, 2011 –(PR.com)– Something Digital in NYC announced today that they will be hosting a webinar with Magento on October 26th to cover topics involved with creating the best user experience in e-Commerce.
According to research conducted by Forrester, good UX Design can greatly affect sales. In particular:
· More customers will be willing to purchase. On average, companies that provide a superior experience have 14.4% more customers who are willing to consider them for another purchase than companies in the same industry that offer a poor customer experience.
· More customers will resist doing business with competitors. Compared with companies that offer a poor experience, companies that offer the best experience in their industries have 15.8% fewer customers who are likely to consider doing business with a competitor.
· More customers will recommend you. Companies with the highest experience scores have 16.6% more customers who are likely to recommend their products or services compared with their lowest-scoring competitors.
Something Digital will be hosting the webinar on October 26, 2011 and registration is free. The Creative Director at Something Digital, Mickey Winter, will be presenting her thought leadership around the following topics:
· Visual Design
· Information Design
· Interaction Design
· Information Architecture
· Functional Specifications
· Content Requirements
· User Needs
· Site Objectives
For more information, contact Bradley A Giddens or go to http://info.magento.com/102611SomethingDigitalWebinar_reg.html to register.
About Something Digital:
Something Digital (SD) is a dynamic, New York City-based Technology Services boutique offering three distinct practice groups—Interactive Design, Software, and IT Services—to meet diverse technology needs.
About Magento:
Magento is the eCommerce software platform for growth that promises to revolutionize the industry. Its modular architecture and unprecedented flexibility means your business is no longer constrained by your eCommerce platform.
###