Product Grid show raw HTML code. Need Help about Ui Component

I join my custom table and add column to Product Grid as Ui_Component text. But it show data in raw code.

How to make it show as HTML code?

Ui_Component setting

<columns name="product_columns"> 
<column name="hub_stock" sortOrder="76">
    <settings>
        <addField>true</addField>
        <filter>text</filter>
        <label translate="true">Hub Stock</label>
    </settings>
</column>

I also add line break in database but it still show in the same row on mangeto.